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machine learning ai pinterest meta tiktokπ Description
- Own core performance channels (Meta, Google, Pinterest, TikTok, Reddit) for NA & Australia.
- Partner with external media agency to test recommendations and hit targets.
- Define targeting, placement, and content strategy across campaigns.
- Use advanced measurement, predictive modeling, and scenario planning for budget allocation.
- Collaborate with Performance Creative Strategist to brief platform-specific creatives.
π― Requirements
- 5+ years paid media experience at high-growth DTC or ecommerce brand.
- Deep fluency in Google, Meta, Pinterest, and TikTok.
- Proven experience managing external agency partners; can challenge recommendations.
- Experience running paid media across multiple regions; adapt to markets.
- Consistent use of AI tools (ChatGPT, Claude, etc.) to speed up work.
π Benefits
- Competitive benefits package.
- Employer matching 401(k) up to 3%.
- Equal Opportunity Employer; diverse, inclusive culture.
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