Performance Marketing Manager

📋 Description

• Own and scale paid media across Google Search, LinkedIn, paid social, and retargeting.
• Lead bidding strategy, audience targeting, creative testing, and conversion analysis.
• Expand channel mix and improve unit economics via experimentation.
• Build a scalable demand-gen pipeline for demos and pipeline.
• Partner with Marketing Ops, Vertical Marketing, Content, and Brand.
• Manage monthly budget allocation based on performance and pipeline impact.

🎯 Requirements

• 5+ years in B2B paid media, SaaS, end-to-end ownership.
• Strong hands-on Google Ads and LinkedIn Ads experience.
• Experience with paid social, retargeting, and app store ads a plus.
• Comfortable running campaigns directly in ad platforms, not agencies.
• Pipeline-first marketer with MQLs, demos, pipeline, revenue focus.
• Disciplined tester with hypotheses, structured tests, results scaling.
• Strong attribution, tracking, UTMs, and campaign measurement.

🎁 Benefits

• Great Place to Work Certified culture
• Innovative and inclusive culture
• Flexible remote-first with hub locations
• Healthcare, retirement, unlimited PTO
• Learning, wellness benefits and book perk
• Career progression and professional development