Plan, execute and iterate paid acquisition and ABM across SEM, Display, Paid Social, Video.
Collaborate with Studio and Brand/Content teams on copies/creatives; report results.
Research target customers; define audiences and messaging for personas.
Collect Sales feedback to optimize campaign parameters; enable cross-department collaboration.
Monitor performance; optimize CAC/payback; refine audiences, targeting, bids, and touchpoints.
Track and report Lead, Demand & ABM metrics (engagement, pipeline, revenue impact).

🎯 Requirements

3-5 years in performance marketing or customer acquisition in a high-growth B2B (SaaS/scale-up) environment.
Proven ability to influence decision makers in a fast-paced, matrixed org with cross-market stakeholders.
Extensive knowledge of marketing tools, including HubSpot.
Thrives in international teams; English proficient.
Native/bilingual in French or German; strong English.

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