Plan, execute, and optimize multi-channel digital marketing and ABM campaigns.
Collaborate with Sales to align campaigns with pipeline and revenue goals.
Manage campaign reporting using Salesforce, 6sense, and related tools.
Monitor KPIs: engagement, conversions, pipeline, attribution, ROI.
Build scalable dashboards for performance visibility.
Leverage AI and automation to improve execution, monitoring, and personalization.

🎯 Requirements

Experience running digital marketing and ABM campaigns in a B2B SaaS/tech environment.
Hands-on experience with Salesforce and 6sense reporting and analytics.
Strong understanding of performance metrics, attribution, pipeline reporting, ROI.
Experience managing paid digital channels and ABM programs.
Strong analytical skills with ability to translate data into insights.
Familiarity with AI-powered marketing workflows and automation tools.

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