Related skills
project management cross-functional collaboration co-marketing b2b2cπ Description
- Lead end-to-end B2B2C co-marketing strategy for North America.
- Act as strategic consultant to Sales/Account Management; present marketing solutions.
- Design and implement internal processes to streamline partner requests.
- Train teams on marketing for partner retention and growth.
- Collaborate with PR/B2B/B2C to align activities with brand narratives.
- Track ROI and find new co-branded touchpoints to add value.
π― Requirements
- 2B2C expertise in partner/co-marketing across US/Canada.
- Consultative partner with Sales/Account Management; sell in concepts.
- Process architecture: build workflows, briefing systems, PM tools.
- Strong financial acumen; link marketing to ROI.
- Integrated marketing across PR, Social, and Performance for 360 solutions.
- Proactive communication; clear narratives for local/global audiences.
π Benefits
- Hybrid model with NYC hub days; global mobility up to 30 days/yr.
- 20 days paid vacation + volunteer time (Shareback).
- Paid parental leave with top-up.
- 100% employer-paid medical, dental, vision.
- 401(k) with employer match; EAP and wellness perks.
- Global ERGs and inclusive, connected culture.
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