Related skills
hubspot b2b saas salesforce demand generation partner marketing📋 Description
- Own partner marketing strategy across ecosystem partners
- Build scalable partner marketing programs to drive pipeline
- Position Remote as the global HR partner of choice
- Drive partner-sourced and partner-influenced pipeline
- Integrate partners into core marketing motions
- Success measured by partner pipeline growth and ROI
🎯 Requirements
Knowledge
- Strong understanding of tech ecosystem and partnerships
- Familiarity with HR tech or B2B SaaS markets
- Ability to gather competitive and ecosystem intelligence
- Experience with partner programs (webinars, digital campaigns, events, content syndication)
- Understanding ABM and global campaigns
- Proficiency with Hubspot and Salesforce
- Experience budgeting and ROI tracking
- Ability to develop partner enablement assets
Ways of Working
- Works independently within defined strategic direction
- Leads cross-functional initiatives with moderate supervision
- Proactively identifies opportunities to improve partner marketing
- Documents processes for scalable programs
- Demonstrates Remote values in interactions
Key Responsibilities
- Own Partner Marketing Strategy & Execution
- Drive joint campaigns to generate pipeline
- Manage partner marketing lifecycle from onboarding to growth
- Measure and report on partner marketing performance and ROI
- Collaborate with content and brand teams for partner assets
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