Related skills
gtm budgeting google ads linkedin meta📋 Description
- Own end-to-end paid media for 5–10 Pro Partner brands across Meta, Google, LinkedIn.
- Build direct relationships with partner marketing POCs; set expectations and present performance.
- Set up conversion tracking from scratch—pixels, GTM triggers, remarketing tags.
- Develop targeting from partner first-party data; build lookalike and custom audiences.
- Build and manage budgets, forecasts, and testing frameworks; set learning period expectations.
- Deliver weekly performance reports with insights and recommendations.
🎯 Requirements
- Multi-brand campaign management across 2–3 active campaigns for 5–10 brands.
- Platform expertise: Google, Meta, LinkedIn; 3+ years across all three.
- Campaign targeting, trafficking, day-to-day optimization.
- Conversion tracking setup, attribution models, and platform integrations.
- Budget planning, estimates, testing frameworks; cost per lead and ROAS optimization.
- Account structure, access/permissions, and billing management.
🎁 Benefits
- GA4 experience is useful but not required.
- Strong English and ability to work remotely.
- Growth mindset; eager to learn and take feedback.
- Team-oriented; thrives in collaborative environments.
- Agency background or creative direction experience is valued.
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