Related skills
bigquery gtm sql amplitude croπ Description
- Build and maintain the full tracking stack (GTM, GA4, consent mode, BigQuery).
- Diagnose growth bottlenecks and identify levers from data.
- Own attribution, cohort modelling, CAC/LTV forecasting, revenue insights.
- Lead all paid channels (Google, Meta, YouTube, Reddit) with analytics focus.
- Run structured CRO and growth experiments across pages and funnels.
- Collaborate with Product/Design to improve conversion and data storytelling.
π― Requirements
- 3+ years managing paid acquisition in B2C/high-volume digital environments with CAC/LTV impact.
- GA4, GTM, consent mode, attribution, Looker Studio, SQL/BigQuery.
- Proven CRO across landing pages, funnel audits, UX experiments, messaging tests.
- Hands-on tracking stack experience, not just reading reports.
- Strong experimentation: hypotheses, A/B tests, lift measurement, learnings.
- Comfortable owning multi-million rand budgets and dynamic spend reallocation.
π Benefits
- Hybrid work with flexible schedule; remote options available.
- Learn new tech skills: part-time coding bootcamps enrollment.
- Join leaders in edtech across Africa, Europe, and the US.
- Life-changing work improving access to tech careers.
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