Related skills
google analytics paid social display advertising multivariate testing google searchπ Description
- Drive and optimize global paid media campaigns across search, social, display.
- Own end-to-end campaign management: targeting, keywords, analysis, and reporting.
- Lead creative asset ideation and optimization with internal and external teams.
- Develop an experimentation roadmap including A/B testing and channel lift studies.
- Monitor campaign performance and pacing; deliver reporting and ad hoc analyses.
- Forecast channels and set budget recommendations based on learnings.
π― Requirements
- Bachelorβs degree.
- 3+ years in performance media, paid social/display/search with direct response objectives.
π Benefits
- Stock-based incentive programs
- Comprehensive medical, vision, and dental coverage
- 401(k) with company contributions and disability insurance
- Paid vacation, holidays, and parental leave
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