Paid Digital Marketing Manager

📋 Description

• Own and scale paid digital strategy for Mitratech’s HR Solutions.
• Plan, execute, optimize, and report on paid programs driving demand.
• Hands-on IC role in a B2B SaaS environment.
• Manage paid media across Google/Bing, LinkedIn/Meta, display, retargeting.
• Translate positioning into high-performing paid media messaging.

🎯 Requirements

• 4–6 years in paid digital marketing or demand gen in B2B SaaS.
• Hands-on with paid search, paid social, display, and retargeting.
• Strong full-funnel B2B demand, lead lifecycle, and attribution.
• Marketing automation and CRM experience (Marketo/Pardot/HubSpot, Salesforce).
• AI-driven advertising features and 6sense experience.
• Strong data analysis and cross-functional collaboration.

🎁 Benefits

• Competitive salary aligned to Canadian market benchmarks.
• Opportunity to build AI-forward paid marketing in HR tech.
• Collaborative, remote-first global culture with career development.