Related skills
sql tableau amplitude databricks google tag manager📋 Description
- Own marketing measurement end-to-end from attribution to insights.
- Design and refine attribution models across channels.
- Build scalable analytics frameworks including second-order effects.
- Partner with marketing, sales, and analytics to optimize growth.
- Lead tracking infrastructure: pixel, GTM, and event tracking for web/app.
- Manage analytics stack and stay current on measurement tech and privacy.
🎯 Requirements
- 5+ years in marketing analytics with autonomous project delivery.
- Deep tracking implementation: GTM, pixel, web & mobile, and S2S.
- Strong attribution modeling: multi-touch, data-driven, incrementality.
- Second-order effects thinking for budget and strategy decisions.
- SQL skills and a BI tool (Databricks, Data Studio, Tableau) to model data.
- Experience with GA4, Adobe Analytics, and Amplitude.
🎁 Benefits
- Diversity & Inclusion commitment with accommodations on request.
- Collaborative, high-ownership culture.
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