Related skills
google ads tiktok ads linkedin ads google tag manager meta ads managerπ Description
- Audit paid ads campaigns across Meta, Google Ads, LinkedIn, TikTok, and others
- Verify assets, ad copy, and campaign structures on each client account
- Ensure campaigns align with funnel stages and approved parameters
- Identify discrepancies like incorrect assets, mismatched copy, or inconsistencies
- Verify tracking: URLs, UTM parameters, pixels, and tracking links
- Document audit findings with context and evidence for resolution
π― Requirements
- Experience auditing or QA-ing digital campaigns (launches, changes, tracking)
- Familiarity with UTMs, tracking links, and link verification
- Experience with dashboards or reporting tools
- Experience using project management tools (Asana, Monday, etc.)
- Proficiency with major ad platforms: Meta, Google, LinkedIn, TikTok, TradeDesk
- Detail-oriented, structured, proactive in identifying issues
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