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Develop and implement the company's marketing and growth strategy aligned with the company’s overall business objective.
Develop and manage a multi-channel, integrated marketing plan, including digital marketing, PR, content creation, SEO/SEM, social media, and offline activation.
Identify and track key metrics to measure the effectiveness of marketing efforts; making adjustments as necessary to ensure goals are met.
Lead all user communication efforts, ensuring clear, consistent, and effective messaging across all channels and touchpoints, and tailoring communication strategies to specific user segments.
Own the entire user lifecycle management process, including acquisition, engagement, retention, and reactivation strategies, driving growth of our user base.
Prepare for regulatory compliance in marketing strategies, ensuring that all marketing efforts are compliant and effectively positioned to leverage potential opportunities arising from regulations.
Experience in Marketing/Growth
Exceptional communication skills in English and Croatian
Strong interpersonal skills.
Entrepreneurship mentality.
A passion for crypto and digital assets.
Organized and experienced with project management or equivalent.
Industry experience - crypto, web3, fintech, etc.
Fluency in Slovenian
Competitive total compensation package
L&D programs and Education subsidy for employees' growth and development
Various team building programs and company events
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