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hubspot growth marketing seo demand generation b2bπ Description
- Build and optimise sales-led demand gen to drive high-quality pipeline
- Develop PLG growth journeys including onboarding and self-serve funnels
- Own performance marketing across Google Ads, LinkedIn, Meta, Bing; lead testing
- Own analytics across PLG and sales-led funnels
- Lead brand and content marketing for Moonpig for Business; support assets
- Collaborate with sales to improve routing, qualification and follow-up
π― Requirements
- Ideally 4+ years in B2B growth, demand gen or growth marketing
- Hands-on paid campaigns across Google, LinkedIn, Meta and Bing
- Confident using HubSpot for automation, workflows and attribution
- Solid CRO, web optimisation, funnel analytics and SEO
- Highly analytical, data-driven, owning performance metrics
- Comfortable creating simple assets for ads and social channels
π Benefits
- Competitive pay and bonuses; pension plans & staff discounts
- Private healthcare (UK) and mental health support; dog-friendly offices in London & NL
- Hybrid working (1-3 days in office); up to 20 days international working
- Learning allowances, coaching and development programs
- Generous holidays and flexible time off
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