Related skills
growth marketing analytics b2b lifecycle marketing developer marketing📋 Description
- Develop and execute lifecycle marketing tactics to engage developers.
- Lead product-led growth strategies with personalized email/in-product messaging.
- Define onboarding, activation, engagement and monetization strategies; run experiments.
- Collaborate with Product, Analytics, Data Science, CS, and Marketing teams.
- Analyze customer journeys and segmentation to uncover growth opportunities.
- Own KPIs and report progress to ensure revenue objectives.
🎯 Requirements
- 5+ years of B2B lifecycle or growth marketing experience; product-led growth a plus.
- Deep understanding of marketing to developers or a technical audience.
- Experience owning end-to-end lifecycle campaigns and optimizing outcomes.
- Strong collaboration and communication skills; data-driven decision making.
- Ability to work in Dublin hybrid setting; ownership mindset.
- Proven ability to turn ideas into measurable campaigns that drive results.
🎁 Benefits
- Hybrid working model based in Dublin.
- Competitive benefits, including fertility assistance and generous parental leave.
- Disability accommodations available during application/interview process.
- Global, inclusive culture and opportunities for growth.
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