Monetization Product Marketing Manager, Advertising

Added
4 days ago
Type
Full time
Salary
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Related skills

advertising data analytics

📋 Description

  • Lead market assessment and advertiser discovery
  • Translate insights into product requirements and GTM plans
  • Partner with Design, Data Science, Analytics to define metrics and experiments
  • Identify product risk areas and mitigation plans
  • Own launch strategy for new advertising products
  • Lead GTM coordination to drive adoptions with Sales/Partnerships/Product

🎯 Requirements

  • Strong structured problem solving; turn ambiguity into plans
  • Connect advertiser needs to product strategy; influence priorities
  • Understand ad ecosystem: measurement, targeting, auctions
  • Experience marketing products—ad tech, platforms, data/AI
  • Communicate clearly; translate tech to customer value
  • Fluent in qualitative and quantitative research
  • Thrive in fast-paced, ambiguous environments with multiple projects
  • Collaborative; lead cross-functional efforts without direct authority
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