Media Strategy & Measurement Manager

Added
less than a minute ago
Type
Full time
Salary
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Related skills

audio mmm incrementality testing linear tv streaming/ctv

πŸ“‹ Description

  • Shape upper-funnel media strategy across TV, streaming, audio, and emerging channels.
  • Partner with the Director of Paid Media to guide brand investments.
  • Build measurement frameworks to link upper-funnel media to growth.
  • Support omnichannel presence with Viewing Room expansion across markets.
  • Collaborate with Retail to align media with openings.

🎯 Requirements

  • 4–6 years of experience in media strategy, planning, or marketing analytics (Mandatory).
  • Deep Channel Expertise: linear TV, streaming/CTV, and audio.
  • Technical Proficiency: MMM, incrementality testing, or geo-level modeling.
  • Education: Bachelor's degree in a related field.
  • Preferred: Retail/DTC omnichannel experience or digitally native brand.

🎁 Benefits

  • Performance bonus program.
  • Comprehensive Medical, Dental, and Vision insurance.
  • 401(k) with employer match and FSA/HSA/Commuter benefits.
  • Generous paid vacation and time off.
  • Employee referrals, discounted gym memberships, and product discounts.
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