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stakeholder management go_to_market ooh retail_media in_store_media📋 Description
- Lead full lifecycle of offline media propositions, from concept to launch.
- Design scalable, commercially viable media offerings across in-store, screens and OOH.
- Create new media formats, packages and sponsorship opportunities.
- Collaborate with sales, product, insights and retailers; Tesco Prague team.
- Develop longer-term offline media portfolio and selling strategies.
- Identify opportunities for screen network expansion and new placements.
🎯 Requirements
- Proven experience leading complex cross-functional projects with measurable impact.
- Strong background in media, retail media, OOH, screens or in-store media.
- Demonstrated experience developing new media products, propositions or formats.
- Confident communicator, able to influence senior stakeholders and present ideas clearly.
- Experience working with retailers, FMCG brands, media agencies or media sales teams.
- Comfortable working in an international environment, collaborating with Tesco Prague.
🎁 Benefits
- Comprehensive rewards package with flexible working hours.
- Birthday off and personal flexibility in work arrangements.
- Investment in cutting-edge technology and global ambition.
- Inclusive culture with diversity networks and events.
- Balance career with personal commitments.
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