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media planning paid social mobile-first paid display digital videoπ Description
- Provide continuous assessment of digital media tactics and optimize.
- Make recommendations to key stakeholders to improve program performance.
- Own relationships with external partners; evaluate media opportunities.
- Build season-long media plans to meet KPIs across tactics and platforms.
- Oversee budgets and weekly/monthly forecasts and pacing.
- Track, monitor, and optimize performance against KPIs.
π― Requirements
- Bachelor's degree with strong academic record.
- 2-3 years of experience buying media across multiple platforms.
- Direct experience with paid social, paid display, digital video, and analytics tools.
- Strong understanding of performance metrics; decisive for media plans.
- Experience evaluating media opportunities and onboarding new channels.
- Experience with mobile-first campaigns and mobile measurement (preferred).
π Benefits
- Health plans incl. fertility/family planning and mental health support.
- Generous PTO, sick leave, annual bonus, and long-term incentives.
- 401(k) with up to 5% match.
- Commuter benefits and pet insurance.
- Access to FanDuel Total Rewards program.
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