Related skills
media strategy agency management media planning budget optimization measurement & attribution📋 Description
- Develop and own integrated media strategy across digital, broadcast, audio, and emerging platforms.
- Lead media planning and buying for brand campaigns and launches, aligning with objectives.
- Manage media budgets and optimize allocation based on performance data.
- Partner with Marketing Data Science to establish measurement frameworks and reporting.
- Oversee relationships with media agencies, vendors, and platform partners.
- Collaborate cross-functionally with Brand, Growth, Product Marketing, and Communications to align with business goals.
🎯 Requirements
- 12+ years in media planning/strategy with 5+ years in leadership.
- Proven track record across digital, traditional, and emerging channels.
- Highly analytical; uses data to inform strategy and ROI.
- Experience managing large media budgets and trade-offs.
- Skilled at managing agency relationships and accountability.
- Translate objectives into actionable media plans; clear communication.
- Passion for Anthropic's mission to develop safe, beneficial AI.
🎁 Benefits
- Competitive compensation and benefits
- Optional equity donation matching
- Generous vacation and parental leave
- Flexible working hours
- Office space for collaboration
🛃 Visa sponsorship
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