Added
less than a minute ago
Type
Full time
Salary
Salary not provided

Related skills

youtube meta tiktok ga4 conversions api

πŸ“‹ Description

  • Launch, manage, and scale paid social campaigns across Meta, Google, and TikTok for new customers.
  • Propose and run structured A/B tests on hooks, copy, creatives, audiences, and campaigns.
  • Monitor and optimize CTR, CPM, CVR, CPA, and ROAS to inform scaling decisions.
  • Collaborate with creative, funnel, and product teams to align messaging and direction.
  • Translate funnel objectives into actionable creative briefs and ads concepts.
  • Ensure accurate tracking and attribution across pixels, Conversions API, and GA4.

🎯 Requirements

  • 4+ years managing paid social campaigns (Meta, YouTube, TikTok) with results.
  • Deep understanding of platform best practices, structures, and formats.
  • Strong analytical skills with data analytics and AI-driven tools for optimization.
  • Relentless testing across creatives, audiences, and bidding strategies.
  • Experience collaborating with creative and marketing teams to develop ads and funnels.
  • Nice-to-have: Advanced tracking setups (Conversions API, GA4) and AI improvements.
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