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salesforce marketo gdpr email deliverability customer.io๐ Description
- Establish templates, QA processes in Marketo, Customer.io, SFDC.
- Own SFDC Campaign object: status, naming conventions, data hygiene.
- Build, test, and launch campaigns end-to-end; optimize speed and quality.
- Manage deliverability, sender reputation and GDPR compliance.
- Debug MQL/MQA routing; ensure correct handoffs to sales.
- Liaise with EMEA SDRs on MQL/MQA performance.
๐ฏ Requirements
- 5+ years in marketing operations at a high-growth SaaS.
- Deep knowledge of Marketo, Customer.io, Salesforce; built programs and routing.
- Strong understanding of lead lifecycle: MQL, routing, attribution, funnel.
- Cross-functional with Sales, SDRs, Demand Gen, RevOps.
- Familiar with email deliverability best practices and GDPR.
- Analytical mindset; monitor data, diagnose issues, improve processes.
- Track record of building scalable operational processes.
- Experience in a high-growth company across multiple timezones.
- Willing to adopt AI tools to work smarter and deliver better results.
๐ Benefits
- Equal opportunity employer; inclusive workplace.
- In-office Anchor Days: Mon, Tue, and Thu.
- Global Recruiting Privacy Policy.
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