Marketing Programs Specialist

Added
12 days ago
Type
Full time
Salary
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Related skills

hubspot salesforce asana marketo ab testing

📋 Description

  • Campaign execution with performance accountability across channels.
  • Plan and run integrated campaigns for defined segments.
  • Coordinate assets with channel managers (ads, emails, landing pages).
  • Track MQLs/SQLs and pipeline growth; optimize funnel.
  • Analyze engagement trends; propose data-driven improvements.
  • Account-based targeting; persona-based outreach and prioritization.

🎯 Requirements

  • 3-5 years in B2B demand gen or marketing programs.
  • Bachelor’s degree in Marketing, Communications, Business, or related field.
  • Proven ownership of multi-channel campaigns.
  • Strong writing and editing; persona-based messaging.
  • Experience with Marketo, Pardot, or HubSpot.
  • Salesforce CRM and ON24 experience.

🎁 Benefits

  • Remote-friendly culture with home office allowance.
  • Subsidized internet and remote setup.
  • Health, dental, and retirement benefits.
  • Annual fitness allowance.
  • Mental health support and wellness programs.
  • Udemy training and certifications access.
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