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javascript css html adobe launch google tag manager📋 Description
- Leads end-to-end A/B and multivariate experiments across web and mobile.
- Translates personalization needs into targeting and segmentation logic in experiments.
- Owns deployment, QA, and validation of testing campaigns with statistical integrity.
- Manages the Tag Management System for reliable marketing/analytics tagging.
- Partner with IT to standardize the digital Data Layer and support MarTech integrations.
- Ensures web implementations follow SEO, performance, and accessibility guidelines.
- Builds and maintains CMS components for experimentation, personalization, and tracking.
- Ensures analytics tagging accuracy and conducts regular data audits.
🎯 Requirements
- 5 to 7 years in experimentation tools; expert in Adobe Target and Optimizer.
- Mastery of tag management tools like Adobe Launch, GTM.
- Strong JavaScript, HTML, and CSS for custom tests.
- Knowledge of data layers and tracking pixels (Adobe Analytics/GA4).
- Data-driven mindset; interpret statistical significance and test results.
- Agility to operate in high-velocity testing environments.
🎁 Benefits
- A High-Impact Environment
- Commitment to Professional Development
- Flexible and Collaborative Culture
- Global Opportunities
- Vibrant Community
- Total Rewards
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