Related skills
hubspot marketing automation data governance dashboards abmπ Description
- Own and optimize HubSpot and connected marketing systems with strong data governance.
- Recommend and implement Marketing Ops improvements to boost efficiency and data flow.
- Design and optimize lead scoring, routing, and lifecycle workflows.
- Build and optimize nurture programs using segmentation and insights.
- Develop dashboards to show campaign performance and funnel health.
- Monitor KPIs and provide actionable optimization insights.
π― Requirements
- 3+ years Marketing Ops in B2B SaaS/high-tech; HubSpot primary.
- HubSpot proficiency: workflows, integrations, imports/exports, data governance.
- Analyze and cleanse contact/account data for accuracy and consistency.
- Design and optimize lead scoring, lifecycle stages, and routing.
- Build email and nurture campaigns; create segmented lists; HubSpot reporting.
- Analytics-focused; report on campaigns and funnel; drive optimizations.
π Benefits
- Medical, dental, vision, and life insurance.
- Flexible PTO and company holidays.
- Retirement programs.
- 1% charitable giving program.
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