Marketing Manager, Lifecycle

Added
2 days ago
Type
Full time
Salary
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Related skills

email marketing sql lifecycle marketing push notifications iterable

πŸ“‹ Description

  • Develop multi-channel, personalized marketing programs to grow knowledge and savings.
  • Collaborate with Data Science & Engineering, Product Marketing, Research, and Creative.
  • Use segmentation, lifecycle stages, and behaviors to automate programs.
  • Lead lifecycle campaigns across channels (email, push, in-app) with testing and reporting.
  • Measure performance and impact of marketing programs.

🎯 Requirements

  • 4+ years of professional marketing experience (lifecycle focus).
  • Experience automating marketing across the customer journey.
  • Proven ability to translate data into actionable insights.
  • Experience running A/B and multivariate experiments in lifecycle channels.
  • Strong cross-functional partnership and communication skills.
  • SQL knowledge and compliance awareness a plus.

🎁 Benefits

  • Equity included.
  • Medical, vision, dental benefits.
  • 401K plan.
  • Generous time off and parental leave.
  • Wellness reimbursements and professional development.
  • Employee investing discount.
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