Shape GTM strategy for AV partner launches
Partner with regional marketing leads (NA/Europe) to execute in market
Voice of the customer to influence product roadmap and marketing plans
Analyze research and competitive landscape to inform strategy
Partner with Product, User Research, Operations, Partnerships to meet objectives
Write creative briefs and shepherd creative development

🎯 Requirements

3-5 years in product marketing or related area
Experience applying consumer insights to inform roadmaps and marketing
Experience solving ambiguous and complex problems
Strong project management for multi-stakeholder launches
Strong written communication; tailor to audiences
Analytical thinker with data-driven marketing; drive experimentation

🎁 Benefits

Extended health, dental, life, and disability coverage
Mental health benefits
Family-building benefits
Child care and pet benefits
Lyft-funded Health Care Savings Account
18 weeks paid time off for new parents

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