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campaigns analytics gtm partner marketing contentπ Description
- Run co-marketing with CSPs; webinars, co-branded content, and ROI-driven campaigns.
- Plan and deliver joint APAC campaigns with partners across events, content, emails.
- Localize campaigns with regional teams while preserving brand messaging.
- Support APAC partnership launches with strong GTM storytelling and orchestration.
- Bridge Partnerships and Marketing in APAC and prioritize high-impact partners.
π― Requirements
- 6-10 years in B2B marketing, partner/ecosystem marketing (fintech/payments/SaaS).
- Proven co-marketing with external partners across APAC (emerging and developed markets).
- Strong understanding of APAC market complexity: regulatory diversity, cultural nuance.
- Strategic and execution-oriented; design scalable frameworks and execute with speed.
- Strong storytelling to translate complex products into partner-friendly narratives.
- Data-driven and commercially minded; tie marketing to pipeline and revenue outcomes.
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