Related skills
saas b2b marketing roi ai tools marketing kpisπ Description
- Develop and execute integrated annual and quarterly marketing plans
- Own campaign strategy across digital, events, content, and enablement
- Lead product launches and go-to-market initiatives
- Establish campaign KPIs and measure performance against pipeline and revenue goals
- Translate business priorities into marketing programs with clear ROI expectations
- Manage and prioritize multiple initiatives simultaneously
π― Requirements
- 5β7 years of B2B marketing experience, preferably SaaS, tech, telecom, or services
- Experience owning marketing strategy for a product line, BU, or revenue segment
- Strong understanding of direct and/or channel go-to-market models
- Demonstrated ability to drive measurable pipeline impact
- Strong stakeholder management and prioritization skills
- Ownership mindset with strong business acumen
π Benefits
- Values-driven culture that supports inclusion and growth
- Strong commitment to candidate privacy and data protection
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