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content marketing hubspot social media lead generation website optimization📋 Description
- Drive beneficiary engagement and lead generation for MyALEXHealth.
- Own social media strategy, content, and community building.
- Build partnerships with Medicare ecosystem influencers and orgs.
- Own the website strategy, content, and optimization.
- Track performance, test ideas, and report learnings.
- Stay compliant with Medicare marketing rules.
🎯 Requirements
- 5+ years B2C marketing experience (healthcare preferred).
- Medicare knowledge; carriers or FMOs a plus.
- Exceptional writing and communication skills.
- Proven social media track record with older adults.
- Data-driven decisions; analyze performance and adapt.
- Creative, collaborative, scrappy, fast-moving.
🎁 Benefits
- Remote-friendly with Chicago HQ option; flexible work.
- Competitive benefits package and growth opportunities.
- Inclusive, diverse culture focused on team success.
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