Related skills
fintech saas icpπ Description
- Develop and tailor Method's value proposition for multiple audiences across touchpoints.
- Own marketing projects end-to-end across verticals, from brief to execution.
- Drive go-to-market initiatives including product release campaigns and ICP content.
- Support sales, CS, and product marketing with tactical deliverables that move deals.
- Build cross-functional fluency across product marketing, content, and demand.
- Identify leaks in marketing output between verticals and close the gaps.
- Develop and maintain ICP, competitive positioning, and product differentiation.
π― Requirements
- 1-2 years post-MBA
- Fintech or B2B SaaS experience a plus
- Top consulting experience; transition to startup
- Startup internship or high-growth environment with ownership
- Marketing role: demand gen, content, or product marketing (enterprise)
- Strong writer and communicator; can improve others' work
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