Related skills
copywriting content strategy demand generation email marketing martech📋 Description
- Draft and refine targeted messaging for outbound sequences and email nurtures.
- Contribute to signal campaigns and leverage AI tools for segmentation.
- Measure campaign attribution to connect marketing to pipeline and revenue.
- Run A/B tests on subject lines and calls-to-action and iterate on results.
- Collaborate with the marketing team to align demand gen with content and campaigns.
- Support content promotion or website updates to expand full-funnel marketing.
🎯 Requirements
- Currently a junior or senior pursuing Marketing or related field
- Strong analytical abilities with a data-first mindset
- Proven copywriting for direct response channels
- Exceptional attention to detail for segmentation and data integrity
- A genuine passion for demand generation and attribution
- Experiment-driven with willingness to A/B test; bonus: exposure to MarTech
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