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copywriting multichannel_campaigns podcast_marketing📋 Description
- Lead end-to-end marketing campaigns across channels
- Write compelling, conversion-focused copy for newsletters, landing pages, paid media
- Align marketing initiatives with editorial franchises, launches and events
- Manage marketing budgets including paid acquisition spend
- Define and track KPIs related to subscriber growth, CAC CPA, retention and ROI
- Analyze performance data and identify optimization opportunities
🎯 Requirements
- 3-5 years in growth marketing, communications, audience development, or PR
- Proven experience driving subscription and or registered user growth
- Proven success pitching and securing amplification through influencers, newsletters, media, or creators
- A strong network of media newsletters and creator contacts within the tech ecosystem
- Deep understanding of the creator and influencer landscape on platforms such as TikTok Instagram and Substack
- Exceptional writing skills for marketing copy and pitch narratives
🎁 Benefits
- Permanent, full time position
- Benefits eligible with comprehensive health dental and retirement plans
- On site role based in New York NY
- Collaborative inclusive team culture at Vox Media
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