Related skills
crm content marketing salesforce demand generation email marketing📋 Description
- Generate demand via campaigns with content, demand gen, and comms.
- Plan and position campaigns; develop GTM plans for products.
- Gather sales input to refine messaging and opportunities.
- Execute campaigns: draft copy, emails, digital ads.
- Build and deploy email and social campaigns.
- Own event participation and talking points with Comms.
🎯 Requirements
- 2-3+ years marketing experience; renewable energy preferred.
- Knowledge of product marketing and ABM strategies.
- Proficient with Salesforce and Pardot or other CRM/ESP.
- Excellent written and verbal communication; detail-oriented.
- Ability to simplify complex tech and convey value.
- Experience creating customer-facing content for sales.
- Proven cross-functional collaboration in a matrixed org.
- Bias for action and self-starter.
🎁 Benefits
- Full Medical, Vision and Dental coverage.
- Wellness Credit.
- Flexible vacation policy.
- 11 paid company holidays.
- 401k.
- Hybrid in-office/work from home schedule.
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