Marketing Automation Manager

Added
1 hour ago
Type
Full time
Salary
Salary not provided

Related skills

marketo segmentation lifecycle management lead scoring eloqua

πŸ“‹ Description

  • Migrate Eloqua to Marketo: architecture, data mapping, program migration
  • Design scalable campaign frameworks in Marketo
  • Optimize campaigns for demand gen and revenue growth
  • Collaborate with Marketing, Revenue Ops, and Engineering to align systems
  • Lead migration and governance during the transition
  • Build reporting and governance structures in Marketo

🎯 Requirements

  • 5+ years in marketing automation or marketing operations
  • Strong Marketo expertise: program design, lifecycle, reporting
  • Experience migrating Eloqua to Marketo
  • Deep knowledge of lead scoring (behavioral and demographic)
  • Campaign hierarchy design and attribution modeling
  • Segmentation and lifecycle management
  • Ability to operate at strategic and execution levels
  • Cross-functional collaboration with technical and non-technical teams

🎁 Benefits

  • Competitive compensation and health, dental, and vision coverage
  • Retirement savings with company matching (401(k) or RRSP)
  • Generous paid time off, including holidays and vacation
  • Paid parental leave and family support benefits
  • Life and disability insurance coverage
  • LinkedIn Learning and continuous learning resources
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