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cms analytics instagram linkedin youtubeπ Description
- Strategic partner on HK/China recruitment marketing with market insights.
- Drive HK campus recruitment marketing and employer branding execution.
- Identify new marketing opportunities and channels for HK/China; synthesize trends.
- Translate targets into compelling recruitment campaigns to attract top candidates.
- Build pipelines via direct email and CRM; nurture leads to applications.
- Collaborate with global marketing on partnerships and events.
π― Requirements
- Bachelor's in Marketing/Communications; overseas study preferred.
- Near-native Mandarin Chinese and English.
- 7+ years in marketing with employer branding.
- Strong analytics mindset; data-driven decisions.
- Deep familiarity with WeChat, Xiaohongshu; LinkedIn/YouTube/Instagram.
- Hands-on digital marketing in events, CMS, and campaigns.
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