Related skills
email marketing tableau braze push notifications iterable📋 Description
- Plan lifecycle campaigns across email, push, and in-app messaging.
- Improve acquisition, activation, and retention metrics.
- Define the future state of our customer engagement platform.
- Collaborate with content, design, product marketing, product, and data teams.
- Conduct A/B tests and analyze campaign performance.
- Balance creativity with data-driven decisions using Tableau.
🎯 Requirements
- 3-5 years in lifecycle marketing, CRM, or email marketing; PLG exp.
- Hands-on with Braze, MoEngage, Iterable, or similar platforms.
- Strong analytics to optimize activation, engagement, and conversions.
- Experience designing automated lifecycle campaigns across channels.
- Collaborate with creative teams and write effective briefs.
- Detail-oriented with ability to manage multiple projects.
🎁 Benefits
- Annual professional development reimbursement.
- Comprehensive medical, dental, and vision coverage.
- Hybrid work and generous leave options.
- In-office perks like free meals and snacks.
- Company-funded team activities and offsites.
- Visa sponsorship not available.
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