Managing Director (Client Lead), GTM & Commercial Strategy - Toronto
Related skills
growth analytics gtm b2bπ Description
- Lead B2B GTM strategy and execution for client organizations
- Build and optimize performance marketing systems (paid, lifecycle, demand gen)
- Design positioning, messaging, and launch plans for AI-enabled offerings
- Develop channel strategy across paid, organic, partnerships, outbound, and content
- Build measurement infrastructure (CAC, LTV, funnel metrics, attribution)
- Partner with client CEOs and founders on growth strategy, revenue planning
π― Requirements
- 6β10+ years in B2B marketing, growth or GTM leadership
- Deep familiarity with the AI Foundation Model market
- Experience as Head of Growth/Director of Marketing or GTM leader
- Proven ability to scale acquisition and revenue in B2B
- Deep understanding of paid acquisition, demand gen, lifecycle marketing, and optimization
- Strong analytics, attribution, and revenue modeling
π Benefits
- Remote-friendly with EST overlap
- Direct access to the CEO
- High-impact, growth-focused role
- Opportunity to shape GTM strategy
- Inclusive, equal-opportunity culture
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