Related skills
ppc analytics google ads demand gen microsoft advertisingπ Description
- Manage and optimize client paid search campaigns with strategy.
- Build and launch campaigns across Search, Performance Max, and Demand Gen.
- Lead QA for all trafficked plans and launch components.
- Collaborate with media strategy teams to integrate search.
- Lead client discovery to set PPC objectives and strategy.
- Apply AI knowledge to modernize accounts (PMax, AI features).
π― Requirements
- Bachelor's in Marketing/Advertising or equivalent.
- 3β5 years paid search management experience.
- Healthcare lead-gen experience a strong plus.
- Deep knowledge of Google and Microsoft ads (Search, PMax, Video, Demand Gen).
- Data-driven decision maker relying on metrics.
- Learner who stays current on search, digital, and AI.
- Excellent written/verbal/presentation skills for clients.
- Strong critical thinking and problem-solving.
π Benefits
- Medical, Dental, Vision, Life Insurance.
- 401K and employer matching options.
- Lifestyle Spending Account.
- Employer paid Life & Disability Insurance.
- Flexible Time Off & Holidays.
- Equal opportunity employer.
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