Manager of Lifecycle Marketing

Added
5 days ago
Type
Full time
Salary
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Related skills

crm looker html tableau iterable

πŸ“‹ Description

  • Create differentiated customer journeys to boost retention.
  • Lead GTM launches for white-labeled telehealth products.
  • Develop CRM strategies across email, SMS, direct mail, etc.
  • Stay informed on healthcare, telehealth, and retention trends.
  • Run test-and-learn experiments to quantify incrementality.
  • Collaborate with Data on reports and churn models.

🎯 Requirements

  • 4+ years in Retention, CRM, Loyalty functions.
  • CRM program management for a subscription business.
  • CRM platforms: Bloomreach, Klayvio, Iterable.
  • Launch retention models and macro strategies.
  • Manage loyalty and referral programs for subscriptions.
  • Analytics and BI tools: Looker, Tableau.

🎁 Benefits

  • Discretionary annual bonus: Up to 15%
  • Medical, Dental, Vision, and 401K with company match
  • Dependent Care, FSA & HSA accounts
  • Flexible PTO and holidays office closures
  • 100% remote within the United States
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