Own the LPO for USA/EMEA, aligning with CAC and ROI targets.
Scale landing pages in Contentful; regional variants; run A/B, multivariate, geo tests.
Partner with regional marketing to tailor pages for local audiences.
Collaborate with Product Marketing and Design on messaging and visuals.
Build CRO pipeline; document learnings and winning variants.
Build dashboards in Looker, Tableau, or GA4 to visualize tests and results.

🎯 Requirements

5–8 years in CRO, Web Strategy, or Performance Marketing (B2B SaaS/fintech)
Proven success driving conversions and reducing CAC via data-led experiments
Strong A/B testing, UX principles, and analytics
Experience across US/EMEA regions; global/local balance
Bachelor's degree in Marketing, Econometrics, CS, Analytics, or UX
GA4, Looker, Tableau, Power BI
Contentful CMS; HTML/CSS basics; SQL/BigQuery
CRM & Automation: SFDC, Marketo, HubSpot

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