Related skills
instagram youtube tiktok x twitch📋 Description
- Serve as primary internal authority for influencer and creator marketing across 2K's markets.
- Partner cross-functionally to support full-funnel goals with creators.
- Develop global influencer/creator strategies aligned to GTM priorities.
- Translate market trends and best practices into actionable strategic recommendations.
- Build executive decks linking creator initiatives to brand, community, and revenue impact.
- Collaborate with social/community teams for creator-led content across owned channels.
🎯 Requirements
- 4-6 years in influencer marketing or digital marketing (gaming preferred).
- Proven track record managing mid-to-large influencer campaigns end-to-end.
- Knowledge of Twitch, YouTube, Instagram, TikTok, X; CreatorIQ/LevelUp/StreamHatchet.
- Exceptional interpersonal skills for creators and developers.
- Data-driven with ability to track ROI and creator sentiment.
- Thrives in a fast-paced environment, managing multiple game titles.
🎁 Benefits
- Equal opportunity employer; reasonable accommodations available.
- Medical, financial, and other benefits; equity may be included.
- Bonus and/or equity awards may be offered.
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