Related skills
wordpress ahrefs seo content strategy webflow📋 Description
- Build Growth Content Marketing as a global discipline at Airwallex.
- Own end-to-end demand gen content: SEO, gated assets, mid-funnel narratives.
- Write and edit high-impact content: SEO pages, ebooks, whitepapers, guides.
- Translate launches, features, APIs into clear, sellable content.
- Use insights to improve ICP targeting, messaging, and content distribution.
- Measure and iterate to optimize traffic, engagement, and pipeline.
🎯 Requirements
- 6+ years in growth content marketing or SEO-led roles (B2B tech).
- Proven track record driving traffic, MQLs, and pipeline.
- Exceptional writing/editing; explain technical concepts clearly.
- Strong SEO fundamentals: keyword intent, on-page, linking, clustering.
- Data-driven; analyze performance and optimize.
- Experience partnering with Product Marketing, Product, SEO, Performance, and Lifecycle.
🎁 Benefits
- Base salary USD 110K–170K per year
- Equity
- Bonus
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