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kpi social media performance marketing apac influencer marketing📋 Description
- Develop and execute APAC social media and influencer marketing strategies aligned with global brand and business objectives
- Build scalable frameworks that drive both brand equity and performance across diverse APAC markets
- Lead external social and influencer agencies across multiple APAC markets, ensuring high-quality execution and alignment
- Establish clear KPIs, performance expectations, and reporting structures for agency partners
- Ensure strong localization while maintaining global brand consistency
- Develop and guide influencer strategies across tiers (macro, mid, micro, affiliate) based on market needs
🎯 Requirements
- Proven experience managing agencies across multiple markets
- Strong understanding of Japan and/or Korea social ecosystems (APAC experience preferred)
- Demonstrated ability to drive measurable business results through social and influencer programs
- Highly organized with strong project management skills
- Strong analytical mindset with ability to translate data into actionable insights
- Fluent in English; fluency in Japanese, Korean, or Chinese required depending on location
🎁 Benefits
- Focus on the Customer and Empower Our People
- Embrace Diversity & Inclusion
- iHerb Benefits program (details at www.iHerbBenefits.com)
- Equal Opportunity employer
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