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data analytics salesforce email marketing marketo dashboards📋 Description
- Own and design end-to-end email marketing and nurture calendars to boost engagement and CTOR.
- Drive lifecycle from lead to opportunity with scalable programs.
- Lead a structured experimentation roadmap with hypotheses and tests.
- Manage external offshore agency for campaigns at scale with QA.
- Own cross-functional campaigns with clear goals and collaboration.
- Measure lifecycle performance using dashboards and custom reports.
🎯 Requirements
- 5+ years of lifecycle/retention marketing experience in B2B.
- 2+ years hands-on Marketo and Salesforce experience.
- Proven lifecycle or customer marketing programs that drive growth.
- Strong analytical skills in a fast-paced, agile environment.
- Experience collaborating cross-functionally and managing agencies or offshore partners.
- Curiosity around AI and marketing tech to improve lifecycle efficiency.
🎁 Benefits
- Inclusive culture across 60+ nationalities in 24 locations.
- Global impact and growth opportunities.
- Wellbeing: healthcare, mental health support, paid holidays, and family leave.
- Total rewards: equity options, performance-based rewards, and competitive compensation.
- Hybrid workplace balancing office and remote work, with travel abroad up to 30 days.
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