Lifecycle Marketing Manager

Added
6 hours ago
Type
Full time
Salary
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Related skills

hubspot html sql marketing automation braze

πŸ“‹ Description

  • Lead lifecycle marketing initiatives from definition to execution.
  • Develop multi-channel campaigns: email, push, SMS, in-app.
  • Create automated workflows and nurture sequences in Braze.
  • Leverage AI to automate briefs, assets and analysis.
  • Maintain high quality, accuracy and brand consistency with QA.
  • Personalize experiences based on customer behavior and segments.

🎯 Requirements

  • 4+ years in lifecycle marketing.
  • Proficiency with Braze, Iterable, HubSpot or similar.
  • Track record building lifecycle programs quickly and polished.
  • Strong understanding of segmentation, analytics, and predictive modelling.
  • Data-driven decision making with campaign data reporting.
  • Able to join the Toronto office 2 days a week.

🎁 Benefits

  • Competitive compensation
  • Equity ownership
  • Medical, Vision, and Dental Insurance
  • Life Insurance and Disability Coverage
  • Generous time off
  • Remote work stipend for home office
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