Lifecycle Marketing Coordinator

📋 Description

• Partner with Lifecycle Marketing Managers to execute multi-channel campaigns (email, push, SMS, in-app, landing pages).
• Build and launch CRM and in-app campaigns using existing processes, ensuring accuracy and timeliness.
• Support end-to-end campaign execution by gathering requirements, coordinating timelines, and communicating deadlines and dependencies to stakeholders.
• Collaborate with CRM Operations and Creative to keep campaigns moving and flag risks or blockers early.
• Audit CRM, in-app, and lifecycle campaigns to ensure messaging, creative, and targeting are accurate as programs evolve.
• Maintain and update centralized documentation, audits, and trackers for campaigns and channel activity.

🎯 Requirements

• 1–3 years of CRM/lifecycle marketing experience with project focus.
• Experience with marketing automation platforms (Braze, ExactTarget, Responsys, or similar).
• Strong attention to detail and execution quality.
• Strong organizational and project-management skills; multitask well.
• Clear, proactive communicator with regular status updates.
• Comfortable learning new tools and technologies.

🎁 Benefits

• Flexible work location: remote, office, or coffee shop.
• Eligible for new hire equity grant and annual refresh grants.
• Learn more about Flex First remote work policy here.
• Explore our benefits offerings: Taste of Instacart.