Lead Researcher, Brand Performance & Cultural Insights

📋 Description

• Link customer, brand, competitive, and cultural signals to business decisions.
• Own brand performance measurement end to end.
• Design and run end-to-end studies; synthesize findings and recommendations.
• Partner with leaders across Product, Brand, Marketing, Strategy, and Analytics.
• Run Qualtrics surveys and qualitative methods.
• Synthesize outputs into clear, actionable recommendations.

🎯 Requirements

• 7+ years in market research or consumer insights.
• Strong quant and qual research, end-to-end study design.
• Qualtrics or similar; surveys, communities.
• Storytelling and executive-ready communication.
• AI fluency and comfort applying AI in insights.
• Experience building or scaling research operations.

🎁 Benefits

• Company-subsidized medical, dental, and vision.
• 401(k) plan with company match.
• Annual bonus.
• Flexible PTO for work-life balance.
• 16-week paid parental leave.
• Equipment provided (Windows & Mac options).