Related skills
b2b saas enterprise marketing sales enablement icp product storytelling📋 Description
- Enterprise GTM strategy: define and prioritize field motions for mid/large enterprise.
- Sales Plays: design enterprise plays from ICP definition through field launch.
- Integrated Marketing Campaigns: lead enterprise campaigns, craft messaging and assets.
- Field assets: maintain enterprise pitch decks, landing pages, and discovery frameworks.
- Product Storytelling: translate product vision into enterprise narratives for senior audiences.
- Performance & Insights: track GTM results and provide actionable recommendations.
🎯 Requirements
- 8+ years in product marketing, with B2B SaaS and enterprise experience.
- Own GTM programs end-to-end—from positioning to performance readout.
- Experience enabling large sales organizations with nuanced value propositions.
- Adapt positioning across segments, motions, and competitive contexts.
- Frame ambiguous problems, synthesize inputs, and present clear recommendations to executives.
- High craft in written and visual work, ready for executive and external audiences.
- Drive alignment across teams through influence, not formal authority.
- Active mentor who raises the quality bar within a high-performing team.
🎁 Benefits
- Generous benefits package.
- Travel up to 10% as needed.
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