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data analytics b2b saas product marketing gis transportation technology📋 Description
- Own and lead GTM strategy for a product line, including launches.
- Develop product positioning, messaging, and launch plans.
- Drive market understanding via competitive intel and customer insights.
- Collaborate with Product, Engineering, Design, Data, Sales, and partners.
- Manage timelines and priorities with strong communication.
🎯 Requirements
- 8-10 years in B2B SaaS product marketing, preferably in data analytics, transportation tech, smart cities, or GIS.
- Bachelor’s degree in Marketing, Business Administration, Commerce, or related field.
- Strategic Go-to-Market expertise with cross-functional launches.
- Master Communicator: distill complex data science and API concepts into ROI narratives.
- Data-driven mindset with market research, competitive analysis, and buyer personas.
- Collaborative leadership to align Sales, Product, Marketing and BD teams.
🎁 Benefits
- Flex working arrangements
- Home office reimbursement program
- Baby bonus & parental leave top up
- Online learning and networking opportunities
- Electric vehicle purchase incentive program
- Competitive medical and dental benefits
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